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4 Lessons Brands can Learn from ‘The Art of War” by Sun Tzu

4 Lessons Brands can Learn from ‘The Art of War” by Sun Tzu

The Art of War is an ancient Chinese military treatise written by Sun Tzu, a Chinese general, strategist, and philosopher. The book is divided into 13 chapters, each of which covers a different aspect of warfare. Some key themes and ideas from the book include: 1.The...
10 Disruptive Brands That Changed Consumer Behavior

10 Disruptive Brands That Changed Consumer Behavior

In today’s fast-paced, technology-driven world, it’s not uncommon for brands to attempt to win by disruption. In this post, we’ll take a look at 10 such brands and examine how they have transformed their industries and altered consumer behavior. 1....